Legal

Privacy policy

Last updated 23 October 2026

Smartfryt is software for transport and parcel businesses: bookings, dispatch, delivery, billing, and the SMS and WhatsApp updates that go to their customers. It is made by Vedith Innovation Labs Private Limited (“we”, “us”). This policy explains what personal data Smartfryt handles, why, who it is shared with, and the choices and rights you have under India’s Digital Personal Data Protection Act, 2023.

Who this covers

• Transporters who use Smartfryt, and their staff.
• Senders and receivers of consignments (consignors and consignees), whose details a transporter enters when booking.
• People who receive Smartfryt messages by SMS or WhatsApp, such as booking, dispatch and delivery updates.
• Visitors to smartfryt.com, including the consignment tracking page.

Our role

When a transporter books a consignment, the transporter decides what details to record and why. For that data the transporter is the data fiduciary and we process it on their behalf, to provide Smartfryt to them. For our customers’ accounts, our billing, the messages we send from Smartfryt’s own numbers and this website, we are the data fiduciary.

What we collect

• Account details: names, phone numbers and email addresses of a transporter’s staff, branch details, and business and tax details (such as GSTIN) for billing.
• Consignment details entered by the transporter: names, phone numbers and addresses of senders and receivers, what is being sent, and its movement and delivery.
• Message records: the phone number a message went to, its text or template, when it was sent, and the delivery status reported back (sent, delivered, read or failed).
• Replies to our WhatsApp numbers: we act on STOP and START (see below) and note when you last wrote to us, which decides what WhatsApp lets us send. We do not store the text of other messages you send to our WhatsApp numbers.
• This website: the transporter code and LR number you enter to track a consignment, and the standard request logs our hosting keeps (such as IP address and browser). We do not use analytics, advertising or tracking cookies.

How we use it

• To run Smartfryt for transporters: bookings, dispatch, delivery, tracking and billing.
• To send the SMS and WhatsApp updates a transporter has switched on, and to know whether they arrived.
• To bill transporters for the messages and services they use.
• To give support, keep the service secure, prevent misuse, and meet our legal obligations.

We do not sell personal data, and we do not use it for advertising.

SMS and WhatsApp messages

Messages about a consignment are sent on behalf of the transporter handling it, from Smartfryt’s number or the transporter’s own. SMS goes through licensed SMS providers in India using templates registered under TRAI’s rules. WhatsApp messages go through Meta’s WhatsApp Business Platform, which also processes them under WhatsApp’s privacy policy.

To stop WhatsApp messages from one of our numbers, reply STOP to it. Reply START to receive them again. To stop SMS updates, ask the transporter, or write to us (below) with your number.

Who we share it with

• The transporter whose consignment or account the data belongs to.
• Amazon Web Services, which hosts Smartfryt in its Mumbai (India) region.
• Meta (WhatsApp), to deliver WhatsApp messages and report on them.
• Licensed SMS providers, to deliver SMS and report on them.
• Vercel, which hosts this website.
• Authorities, where the law requires it.

Our providers use the data only to provide their service to us. Smartfryt’s own data is stored in India; Meta and Vercel may process data in other countries as their services require.

How long we keep it

• Message records keep the full phone number and text for 90 days. After that the number is masked and the text removed; the masked record is kept for up to 8 years, for billing and tax.
• Account and consignment data is kept while the transporter uses Smartfryt, then for as long as the transporter asks or tax and other laws require.
• An opt-out is kept for as long as it is needed to honour it.

Security

Data is encrypted in transit and at rest. Access is limited to the people and systems that need it, and each part of Smartfryt can reach only its own data and keys.

Your rights

You can ask for a summary of the personal data we hold about you, ask us to correct, complete or update it, ask us to erase it, withdraw consent you have given, and nominate someone to exercise these rights for you. If the data is about a consignment, you can also ask the transporter; we will pass requests sent to us on to them. If you are not satisfied with our answer, you may complain to the Data Protection Board of India.

Deleting your data

Email hello@smartfryt.com with the subject “Delete my data” and the phone number or email address the data is under. We confirm the request comes from you, delete the data, and tell you when it is done. Data a transporter recorded about a consignment is deleted with them, and records the law requires us to keep (such as billing records) are kept, masked, only for as long as it requires.

Children

Smartfryt is a business service and is not meant for children.

Changes

We update this policy when what we do changes, and show the date above. Significant changes are announced to transporters before they take effect.

Contact and grievances

For questions, requests or grievances about personal data, email hello@smartfryt.com, or write to:

Our company policy is at vedithlabs.com/privacy. Back to Smartfryt